Used their knowledge and experience to check on the performance of our website and provided an informative, helpful report with a large number of useful, positive suggestions.

Kellas Partnership, Inverurie

Keeping It Legal

Keeping it Legal

Websites have to comply with the law. Different legislation effects different things. Some is more complex, so let's start with the obvious.

Spend 1 minute going through the following checks. Make sure that your website complies with the law.

The below only applies to Limited companies in the UK (EU). If you're not a limited company, then you might still want to check out the websites of your friends and associates. Spotting problems there might get you Brownie points.

Your website must display all of the legal information that should already appear on your company letterheads and invoices.

  1. Registered Name.
  2. Registered Office.
  3. Registered Number, and where registered.
  4. VAT Number. (This one is open to debate).

This should be obvious to a visitor, so is usually put on (the bottom of) each page or a Contact Us type screen.

If everything appears to be OK, then congratulations. Although this is how it ought to be, so many websites fail these basic checks that your competitors are giving you a head start. However, if you would like an even bigger advantage, get in touch and I can tell you how we could help you.

But what if you have a problem? If you don't care about your website marketing, then it's not really an issue. However, you wouldn't have read this far, would you?

Usually I would suggest that you first contact whoever looks after your website. However, you may now realise that website design and website marketing are two different skill sets. That is why web designers pass clients to us. Get in touch and I can tell you how we could help you.

I hope that everything is in order with your website, but if not, at least you now know, and I look forward to hearing from you.

By Kenneth Mackay, 2nd July, 2013

This is one of a series of articles that deal with common issues when promoting your business online. We hope that you found it useful. Go to our online marketing tips to see previous pieces of advice. If there are any topics that you would like covered, please let us know.

If you need to promote your business online, then contact us.